VEXORAWORLD
Travel Industry Strategy

We fix the margins OTAs are eating

Vexora World advises hotels, tour operators, and destination brands on pricing, distribution, and recovery — with a specific focus on the commission structures quietly draining their margin.

9 yrs advising travel & hospitality brands
120+ engagements across 6 regions
4.2 pts avg. margin recovered from OTA renegotiation
31 countries worked in

Where we've worked

Six regions, six engagements worth naming — stamped with the year each one started.

SOUTHEAST ASIA · EST. 2017 SEA

Renegotiated OTA commission tiers for an 18-property resort group, recovering 4 points of margin without losing search ranking.

SOUTHERN EUROPE · EST. 2019 EUR

Rebuilt a tour operator's direct-booking funnel, cutting OTA dependency from 61% of bookings to 34% in one season.

EAST AFRICA · EST. 2021 EAF

Restructured a safari operator's seasonal pricing, closing the gap between peak and shoulder-season occupancy.

LATIN AMERICA · EST. 2018 LAT

Built a shared distribution platform for a 12-property boutique hotel collective, replacing twelve separate OTA relationships with one negotiating position.

MIDDLE EAST · EST. 2020 MEA

Advised a destination management company on diversifying beyond a single dominant source market.

OCEANIA · EST. 2022 OCE

Modeled dynamic pricing for a regional airline's leisure routes, recovering yield lost to fixed seasonal fares.

“They found four points of margin we'd been handing to OTAs for a decade without ever questioning the tier structure.”

— VP Revenue, 18-property resort group — Southeast Asia engagement

How an engagement runs

Four stages, every time, tracked like a route rather than a checklist.

STAGE 1

Diagnose

We map where margin is actually leaking — OTA commissions, seasonal pricing gaps, or distribution structure — before proposing anything.

STAGE 2

Model

Every recommendation is modeled against the client's actual booking data, not an industry benchmark.

STAGE 3

Implement

We sit in the OTA renegotiation or build the direct-booking infrastructure ourselves, not just recommend it.

STAGE 4

Measure

Impact is tracked against the original model at 90 days, 6 months, and 12 months — not just at handoff.

Practice areas

OTA & Distribution Strategy

Commission renegotiation and channel mix, modeled against your actual booking data.

Dynamic & Seasonal Pricing

Pricing that reflects real demand curves, not a rate card set once a year.

Direct Booking Infrastructure

The booking engine and funnel work needed to make direct bookings the easy choice, not just the cheap one.

Destination & DMO Strategy

Source market diversification and demand generation for destination management organizations.

Post-Acquisition Integration

Combining loyalty programs, distribution contracts, and pricing systems after a hotel or operator acquisition.

Recovery & Turnaround

A specific plan for properties or operators recovering from an occupancy or demand shock.